BOSCH IFA 2024

Client | Contracting entity: BSH Bosch und Siemens Hausgeräte GmbH
Planning | Implementation: Schmidhuber Brand Experience GmbH
Event site: IFA, Messe Berlin

Scope metron eging GmbH:

Technical planning
Complete stand construction
Production
Assembly

Special features:

3,5 m high XXXXXL cushions, delivered by special transport
12-meter turntable with anamorphosis of wall panels that form a house when set in a certain position
Lettering made of steel with real plants
Towel tower with 1,480 folded towels
Individually printed, realistic tapestry with a deliberately detached and protruding corner
Fruit basked decoration suspended from the ceiling